If you want to promote your event on external channels, you can activate the visibility of your event website in the Website Module under 'Settings' and the 'Marketing' tab. This option is deactivated by default - so if not activated, the event website cannot be seen or found by search engines. Read more about the basic marketing feature in Momice here: Basic Marketing Function.
Social media representation
Determine how you want to present your event on external (social media) channels. Choose an image, SEO title and write a short description.
Extensive analytics
For the real pro's: add a Javascript code (eg. Google Analytics) to gather advanced visitor analytics.